magazine

Innovate

Are you ready for the hottest new event in the industry? Introducing Beauty Buzz!

Held at Sound Board in Detroit’s MotorCity Casino Hotel, Beauty Buzz is a premier charity event sponsored by tng worldwide, Kemon and Ambassador magazine benefitting the American Cancer Society that...

There is nothing more fun in the salon business than a wedding – the romance, the excitement, the dress and, most important, the wedding hairstyle. Remember – the wedding photos will last forever, and that means so will your work.

Stylists who do weddings know that there are rules....

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What exactly does it mean to dress for success? These days those three little words seem to cause more confusion than ever. Appropriate dress used to be determined by the industry or profession. Now it also varies from business to business. It’s up to each company to determine its own standards...

It’s no wonder that there are so many salons and spas in malls, health clubs and even near (or in) work places. In this busy, often stressful day and age, people are looking for ways to relax and rejuvenate themselves. In fact, it might be a better time to own a spa than ever before. However,...

Practice Makes Perfect

Sometimes business coaching clients call me in a panic when discovering a “new kid in town,” worried about the threat of competition. However, it’s at this time that I encourage them to calm down and look at the situation with a different point of view. All businesses worth their salt have...

The beauty industry is becoming an increasingly popular career choice for many. That’s why it’s never been more important to do what you can to stand out from the crowd. Competition for industry jobs can be fierce. Whether you’re looking to open your own salon or find a job in a popular salon,...

Connect

One of the first things I recommend to new search marketing clients is that they get their business listed in Google Local Business Center. Google Local is a free directory listing service that lists up to 10 local businesses (Google 10 pack) for location-targeted search queries.

Google...

Web marketing has truly hit the mainstream. But don’t think that just because it is new, there are no rules. Good business practices will always win over shoddy ones. For instance, people will always feel a little leery of a business that they hear about online, so it is your job to make your...